Our roots run deep.

Helping mortgage tech startups
reach the next level since 2006.

Founded by 30-year PR and marketing veteran Kerri Milam, Depth leverages maturity, experience and perspective to help businesses build reputation, create preference for their products and services and increase sales opportunities.

Depth opened its doors on the eve of a subprime mortgage crisis that would soon lay waste to entire economies and turn the mortgage industry on its head. Yet where others saw only adversity, Milam saw an opportunity to roll up her sleeves and serve her clients at their time of greatest need.

Under Milam’s guidance, Depth not only weathered the storm, but thrived in spite of it — and emerged a bit wiser for the wear.

When the job is complex and a successful outcome is critical, we all look to professionals — whether attorneys, accountants, airline pilots, or doctors — for their expertise. Smart business leaders entrust the delicate work of strategic marketing and public relations to experienced practitioners like Depth.

2006

Kerri Milam founds DepthPR

driven by a career-long passion for issues related to residential finance and desire to work with industry innovators.

2006

2007-2010

The subprime mortgage crisis

sends shockwaves through the global economy. Dozens of U.S. mortgage lenders declare bankruptcy in a matter of weeks. By 2010, an estimated 3.8 million home foreclosures occur in the United States.

2007-2010

Early 2010s

DepthPR builds its reputation

helping tech companies breathe new life into the mortgage industry through innovation. Early clients include PC Lender (acquired by Fiserv), Interthinx (First American), Datatrac (Ellie Mae/Intercontinental Exchange) and Titan Lenders Corp (MetaSource).

Early 2010s

2015

The Mortgage Collaborative partners with DepthPR

to advance its mission of helping mortgage lenders across the country with better financial execution, reduced costs, enhanced expertise and improved compliance. Today, TMC brings together more than 270 lenders and 75 preferred partners to better themselves and the communities they serve.

2015

2021

DepthPR celebrates 15 years

of serving mortgage industry fintech innovators. HousingWire magazine names Kerri Milam among the industry’s most influential Marketing Leaders.

2021

2022

Depth updates its brand,

dropping the “PR” in recognition of its long history of delivering a wide range of strategic consulting and B2B marketing services that go far beyond what’s traditionally considered public relations. (Now, if only the domain were available to match…)

2022